5 Minutes with DonationMatch Co-Founder Renee Zau
3 weeks ago
By Juliet Davenport, Nonprofit Ambassador at DonationMatch
When was the last time you experienced a pain and decided to devote your full-time effort to solving it? Co-founder Renee Zau became an accidental web entrepreneur when she wished for a product like DonationMatch and waited several years [...]
What Information Should You Collect Before Your Next Event – And Why?
1 month ago
Constant Contact has developed a simple strategy for asking the right questions, and in a blog post they explain why obtaining the right information is so valuable in planning your next event.
The key to collecting the right guest information before your next event is to start with an online [...]
Capitalizing on Social Media to Expand Marketing Reach and Return
2 months ago
in marketing, nonprofits
In a survey of nonprofits conducted by VerticalResponse, 80% of respondents post updates to their Facebook page multiple times a week, compared to 66% for businesses. The survey also found that for nonprofits, social media marketing has become a “preferred marketing channel because it offers free [...]
Using Social Media to Promote Your Event
2 months ago
By Juliet Davenport, Nonprofit Ambassador, DonationMatch
Spring fundraising time is among us. How are you planning to promote your event? According to Socialable, one of the most powerful tools in your arsenal should be social media. Because of its wide audience reach, social media can be used [...]
Three Steps to Turning New Guests into Big Bidders
2 months ago
[Sherry's blog post from last year is just as worth sharing now. Here's to your fundraising success! - Renee, Co-founder, DonationMatch]
Courtesy of Sherry Truhlar, Red Apple Auctions
One of my clients held her school gala last month. A few days prior, she asked how she could ensure that new [...]
Out of Date Donor Information Can Prove Costly
2 months ago
By Juliet Davenport, Nonprofit Ambassador, DonationMatch
As Kim Kupferman of Heller Consulting admits in this Nonprofit Technology Network (NTEN) blog post, this isn’t the most exciting topic, but maintaining accurate donor data is actually quite important. How frustrating is it when we receive [...]
Why The Founder Institute?
3 months ago
By Darryl Rettig and Renee Zau, Co-founders, DonationMatch
Pretty much everyone is familiar with the movie The Karate Kid. The short story is that the protagonist, Daniel, was new to an area and was bullied by a bunch a local kids while trying to win the heart of a girl. Into his life steps a [...]
Cause Marketing & March’s Cause Conference
3 months ago
By Renee Zau, Co-founder, DonationMatch
The American Marketing Association’s Cause Marketing Conference returns on March 20th. I’ll be there bright and early to get a front seat for this year’s keynote speaker, the “mother of cause marketing” herself, Carol Cone, whom PR Week called “arguably the [...]
Don’t Burn Out Your Volunteers
3 months ago
By Renee Zau, Co-founder, DonationMatch
The inevitable happened. I suspected it was a possibility, but it still took me by surprise. “I just don’t think I have it in me.” Just like that, my son’s elementary school’s annual fundraiser was cancelled.
This isn’t the first time I’ve seen a leading [...]
What’s Happening: DonationMatch Behind the Scenes
7 months ago
By Renee Zau, Co-founder, DonationMatch
If you didn’t know, we at DonationMatch are known as a bootstrapped startup. This means we are self-funded, a fairly new company, and believe SO MUCH in the need for our tools and solutions that we currently work for no pay. Our mission classifies us a social [...]
